CIO20 – Value Proposition

In technology, awareness, relevance and validity are the keys to success.

“The major skill that separates CIO20 from other IT marketing professionals is the ability to grasp complex technical products and create a business value proposition for sales and marketing. CIO20’s ability is based on driving awareness through repeatable marketing programs, increasing relevance by gathering and filtering product ideas and features to development and improving validity with analyst recognition, product awards, case studies and reference accounts.”

Below is a short list of the team’s expertise and knowledge using awareness, relevance and validity to transform technology vendors into successful US solutions providers:

• Worked with the media to author business value articles, manage customer “business” success stories and create reference accounts
• Developed strong relationships with industry analysts and used the analysts to help drive product/ solution strategy and external awareness
• Created global marketing programs, plans and strategies including new websites, branding, collateral, search-engine marketing etc…
• Developed co-marketing and co-selling relationships with multiple partners
• Implemented specific marketing programs targeting financial analysts

In addition, the CIO20 team has:

1. Over thirty years experience successfully researching, developing and launching solutions for start-ups and large enterprises
2. Developed, marketed and launched over 20 new and 50 existing products and solutions including multiple software, hardware, and wireless products

Contact CIO20 today for a free evaluation conference call or onsite visit. After the first meeting a CIO20 consultant will work with you to determine your best opportunities and needs.

David Precopio

Chief Consultant

precopio.cio20@gmail.com

+1-774-266-3400